Cleans, processes and transforms raw location data into mobility intelligence.
MobilityGenome™ is DSpark's analytics framework engine that processes and transforms spatial-temporal data into mobility intelligence for every application and every user interaction. This patented framework cleans, processes and transforms raw location data into mobility intelligence.
In simple terms, DSpark takes billions of data points generated daily by mobile phone devices, then cleans, aggregates and anonymises it to generate valuable demographically grouped insights.
How people move, where they go and what they do gives businesses the edge in planning to meet customer needs effectively.